Shaun Sadler
Managing Director

Shaun Sadler
Managing Director
Shaun is Managing Director of Ulrich where he is responsible for overall business strategy and growth. He has over two decades of experience working and leading businesses across a range of manufacturing sectors. In his role as Managing Director, Shaun works to maintain Ulrich’s commitment to manufacturing the highest quality of attachments while ensuring the company provides the best support and after care services to customers.
Josh Copeland
Sales Director
01296 616780
+44 7729 828701
joshcopeland@ulrich.co.uk

Josh Copeland
Sales Director
Josh is the Sales Director at Ulrich, a position he has held since January 2024. He previously worked for Ulrich from 2018 to 2021 as an Account Manager and Sales Manager, before returning to the company in 2024.
Josh has over 18 years of experience in the construction sector and works closely with the wider sales team to drive business development and to establish and maintain client relationships which would ensure customer satisfaction with Ulrich products and services.
Roxanne Mercer
Finance and General Manager
01296 616780
+44 7930 055653
Roxannemercer@ulrich.co.uk

Roxanne Mercer
Finance and General Manager
Roxanne is the Finance and General Manager at Ulrich. Roxanne joined Ulrich in March 2017 and before progressing into her current role she worked in various other positions for the company including Accounts, Office Assistant and later as Finance Manager, Roxanne is responsible for the general running of the Ulrich head office in Aylesbury.
Emma Pierce
National Sales Manager
01296 616780
+44 7572 146901
emmapierce@ulrich.co.uk

Emma Pierce
National Sales Manager
Emma is the National Sales Manager at Ulrich where she is responsible for the management of the day-to-day sales of all our products and services, working closely with each department. Emma is responsible for all key accounts and maintaining client relationships, where she regularly travels to engage with customers of Ulrich and ensures all clients are receiving the highest levels of service from our team.